Where Does Missouri Fall Among Top 10 Hot Chocolate Lovers?

Fact Checked by Nate Hamilton

Hot chocolate and wintertime. It’s a classic combination for the holiday season. And while the warm chocolate beverage is beloved across America, here at BetMissouri.com, we wanted to know where the Show Me State falls among the country’s top hot chocolate-loving states.

To find out, BetMissouri.com paused its Missouri sports betting updates and used the search analytic tools provided by Google Trends to create a ranking of the states that love hot chocolate the most. The results are based on the search interest score for “hot chocolate” from November 16th, 2024 to December 16th, 2024. 

Top 10 Hot Chocolate-Loving States

Rank

State

Search Interest Score

1

Utah

100

2

Massachusetts

98

3

Delaware

96

4

Illinois

94

5

Rhode Island

93

6

Tennessee

92

7

Pennsylvania

91

8

West Virginia

89

9

New Jersey

88

10

Missouri

87

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Missouri Loves Their Hot Chocolate

As you can see, Utah is the state that loves hot chocolate the most. Although it may sit within an arid region of the American southwest, Utah’s mountains are famous for their ski resorts, frequently reaching below zero Fahrenheit during the winter months. After a day spent out on the slopes in that kind of weather, who wouldn’t be searching for a piping-hot cup of hot chocolate?

Meanwhile, Missouri just barely cracks our list of America’s top hot chocolate-loving states, ranking all the way down at number ten.

Perhaps unsurprisingly, five of the top ten states are located in the relatively frigid Northeast, with Massachusetts landing at the number two spot, alongside Delaware (3), Rhode Island (5), Pennsylvania (7), and New Jersey (9). But hot chocolate isn’t only a cold-weather beverage. Temperate Tennessee rates out at number six, representing the Southernmost state on our list of the top ten hot chocolate-loving regions.

While hot chocolate may be America’s favorite holiday beverage, its origins date back over five thousand years to the area we now know as Ecuador. While the exact blend varied by region and time period, an ancient combo of ground cacao beans, water, chili, and spices was consumed for centuries by the ancient Olmec, Maya, and Aztec civilizations in Mesoamerica. Beginning with Columbus’ arrival in the Americas, hot chocolate began to spread across the Western world, becoming a delicacy amongst the elite. 

Given its privileged status across history, it’s no wonder hot chocolate feels like such a decadent treat — especially during the holiday season.

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Author

Jeff Parker

Jeff Parker is an entertainment writer for BetMissouri.com. A writer for film, television and the internet, Jeff is a life long movie buff, with a Masters Degree in Popular Culture. He lives in Halifax, Nova Scotia, where he works full time as documentary filmmaker and producer.

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